Swizz Beatz has entered a new business venture where he will be bringing Korean pop music to the USA.
During a press conference in Seoul, Korea, Swizz explained that he’s trying to bridge the gap between the Asian and U.S. markets. “What I found in Korean pop music is a new expression. The world is open for new things and I think right now K-pop in Korea is leading in that area. I’d like to be the one to introduce that to the West,” he said.