Kim Kardashian is dead, at least this is what she is committing to in the world of social networking and digitally. The celebrity socialite along with her sister Khloe and other stars such as Lady Gaga, Justin Timberlake, Alicia Keys, Ryan Seacreast, Serena Williams, Usher, Swizz Beatz, Elijah Woods, Jay Sean and more are participating in the charity for world AIDS day (December 1, 2010).
The entire campaign for the world AIDS day has been dubbed Digital Life Sacrifice where celebrities give up Facebook, Twitter and other social media platforms until the organization “Keep a Child Alive” has raised $1 million dollars.
The campaign being promoted displays Kim Kardashian laying in a coffin and the words next to her “Kim Kardashian Will Die, But You Can Buy Her Life Back.” The Kim Kardashian ‘dead’ ad is going viral over Facebook and Twitter. Other stars are also participating in the coffin ad campaign.
Meanwhile, the event was organized by Alicia Keys who is the global ambassador for “Keep a Child Alive.” The music star admitted that it was hard trying to get many of the celebrities to participate due to scheduling and trying to get in contact with them.
Leigh Blake, co-founder of Keep a Child Alive, says the event was designed to send a message and question why many care so much about one person while there are million dying.
In addition, to doing this for a worthy cause, Blake believes Lady Gaga by herself will raise the money due to her active fan following.
Donations are being taken via text messages, bar-code technology and stores where products for charities are being sold.
www.keepachildalive.org / www.buylife.org
Keep a Child Alive is known for providing AIDS care through doctors, nutrition, testing, transportation, and treatment for opportunistic infections as well as care and support to keep orphaned and abandoned children safe. According to the website there are currently 14.1 million children orphaned by AIDS in Africa.
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