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Rick Ross Inks New Deal With Reebok

Rick Ross recently stepped foot into a major endorsement deal with Reebok. Ever since the days of Run DMC rocking adidas, sneakers have become a major part of Hip Hop culture. Now, Reebok is cementing the bond between kicks and music…

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Jay-Z Performs At SXSW

Hip-Hop icon Jay-Z took to the stage at the Austin City Limits Live venue to mark the unofficial start of the music event, which began yesterday.

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