Kendrick Lamar Speaks On How He Avoids Beef In The Hip-Hop Community
Kendrick Lamar explains the downsides of rap beef and he explains on why he tries to avoid it. Shyne might of given Kendrick Lamar enough reason to retaliate, but K. Dot just turned the other cheek when Shyne called his Aftermath debut good kid, m.A.A.d city “trash.”
In a recent interview with Acclaim Magazine, Kendrick Lamar discusses why he doesn’t get involved in rap beef. He stated that the beef is a marketing tool, he makes sure to avoid engaging feuds with other emcees. Kendrick Lamar prefers to let his music talk and take him to his legacy, rather than his actions.
“I mean it’s the entertainment business, you can never forget that, so I don’t knock other people’s strategies to keep themselves relevant, I just comprehend that the music comes first and always speaks first, no matter what you do,” he said. “You can say the most outlandish thing but if you drop a record the next day and it’s trash now you’re just a popular person. I don’t just wanna be a popular person, I want my music to always live because that’s what’s gonna drive your legacy. You can be the most popular person on the planet. There’s a lot of artists that are way more popular than Kendrick Lamar, but when it’s time for their album to drop and that week is up or that year is up and the reception from that album is not as critically strong as good kid, m.A.A.d city, it shows…I just let the music speak. I don’t get into all the crazy shenanigans of the business. I let the music speak and at the end of the day that always stands.”Photo credit: thequietus.com